A key method to making your social content better received is to light it well. There’s a lot of misinformation floating around so let’s start at the very beginning, and you can follow along as you see fit. What is Light? Light should be a pretty simple concept, but it sure can be confusing with about a zillion products and opinions all over the place. Good lighting is lighting that you like and that helps to tell your story without distracting from it. That’s it. We probably remember from school […]