You probably don’t print as many photos as you used to, and that makes sense. In this digital age of cloud storage, social media, and instant messaging, the process of storing, sorting, sharing, and editing the pictures we take has really never been faster and easier. But remember those days of pulling a heavy photo album off of a shelf, and flipping through the pages of yellowing and sepia-toned photos? Remember staring up at walls lined with framed photographs of smiling faces? Whether the image captured a rare family gathering, […]

In August, Panasonic released the Lumix S1H, a full-frame mirrorless camera that prides itself on being a cinema-quality video camera with the world’s first 6K/24p (3:2)*1 recording capacity. The S1H is a powerhouse loaded with features specifically designed and built to help real world filmmakers overcome obstacles and produce the finest possible quality work. But, is it the right camera for you? Notable Features With a plethora of professional-level standards compacted into a hand-held design, the S1H is undoubtedly powerful. Here are seven notable qualities about the S1H that are […]

Why Eye-Tracking Autofocus for Video is a Gamechanger When it comes to shooting footage of subject’s face, the clarity and sharpness of the image can really make or break your masterpiece. Crisp, fine details tell a story; vague or out-of-focus imagery prevents the viewer from being fully submersed in the world you’ve captured. That’s why Eye-Tracking Autofocus for video is such a gamechanger. This built-in feature will not only automatically locate and focus on a subject’s eye, but will follow the eye through any movement. Eye AF is an easy-to-use […]

What are the benefits of buying a third-party lens? Sticking with a single camera system from a single camera manufacturer has traditionally been  the best approach when investing in camera lenses. But different photographers have different needs, and different lenses — yes, even third-party lenses — are sometimes the best choice to meet those needs. Let’s look at a few specific use instances where investing in a third party has its advantages. You want to maintain a flexible budget Third-party lenses are traditionally designed with cost flexibility in mind; while […]

Photographers are spoiled with choice these days, especially as new mirrorless cameras come to market. Every manufacturer is offering new camera bodies and new lenses with new technology, and every few months one brand seems to leapfrog another. Sometimes it seems that if you want to use the best equipment available, you need to be willing to invest in multiple brands. But despite how fast technology evolves, photography is still a long game, because a great lens today is still going to be a great lens for years to come. […]