At some point all of us need to do some product work. This could be for a client, or just for yourself of something that you make, or want to sell. Your smartphone image may be ok, but it’s not going to capture attention on eBay or Kijiji. You may also want to work on this as part of growing your own expertise level. It’s not exactly tough, but it is an exacting process. Simple Matters Amazon has set the stage for product shots and even tried to patent their […]

Shooting sports can be a thrill. Sporting events offer up so many incredible opportunities to capture the human experience — from the proverbial agony of defeat and joy of victory — that they can be a storyteller or photographer’s dream. There’s nothing quite like capturing that perfect moment, whether it be a winning goal or just a knowing smile between teammates. While most of us can make do with a good DSLR or mirrorless camera, along with some basic photography skills, to capture our kids’ hockey games, if you want […]

Trying to find the right camera isn’t always an easy search. Visit a webpage dedicated to just about any model from any manufacturer, and you may be overwhelmed with a huge list of numbers and terms that may not mean very much, even to the average photographer. One of the most important of these specifications, though, is sensor size, and understanding how sensor size works can help you make the right choice when you purchase your next (or first!) digital camera. In this blog post, we’ll briefly describe what sensor […]

Flowers using High Speed Sync in Bright Sun

We are going to talk about a really powerful – but occasionally misunderstood – flash tool called HSS, or High Speed Sync.

This feature allows us to achieve a proper flash exposure at a shutter speed much higher than the default flash synchronization speed. It’s absolutely brilliant and on many camera / flash combinations that support High Speed Sync, it’s often just a switch setting.

What is Fill Flash?

For many photographers, flash is a “no go” zone. It’s unfortunate because flash can make a real difference in your images and isn’t complex.

From full auto to full manual, most cameras offer us a choice of mode operations. We’ll take a look at Program and Aperture Priority modes because they can automatically yield the magic of TTL Fill Flash.

A new year is a great time to make a fresh start, and although 2020 is already a couple weeks old, it’s not too late to make a resolution. If you’re thinking about upping your photography game — or even just getting into photography — there’s no better time. And there might not be a better camera on the market for you than the Nikon Z50. Small, durable, easy to use and packed with features — what more could a beginner ask for? Whether you’re interested in photography as an […]

You Got A New Camera - Part One

Congratulations! That’s awesome. Either this is your first serious camera and you are itching to turn it into your best friend, or it’s an upgrade from your trusted pal that will help unlock more creativity and experience. Whatever brought this new joy into your life, there are a few things that you can do to make the new addition more fun and garner more success sooner.

Like many of our favorite gadgets today, modern digital cameras are essentially mini-computers. And like many of these devices, cameras are regularly tweaked and improved upon via firmware updates from the manufacturers. Firmware is a piece of software code embedded into your camera, typically on a motherboard or other electronic component. Like any software, it can be changed, updated or overwritten. And because technology development and innovation is lightning quick in the digital era, our cameras need those updates and changes to keep pace. But camera firmware updates are often […]