Sony Alpha Universe Post by Serena Yang. Breaking into the creative industry can feel impossible—especially if you live somewhere without a thriving arts scene. But for photographers like Serena Yang, social media became the ultimate game-changer. By sharing her work online, she not only built a community but turned her passion for photography into a sustainable career. In this blog, Serena shares how posting content online helped her transition from shooting small gigs in Ottawa to becoming a recognized concert photographer and content creator. From experimenting with slideshow videos to creating engaging educational content, […]